This is the Offer Funnel Page

From here the customer would be given more compelling text and an offer on the product or service.  In a real funnel system, if they click the link directly above then they go to your clients shopping cart page.  If they are not ready to purchase, maybe they just sign up for more information at a later date.  The next page is a demo of that email sequence

Not ready yet?  
Here they could sign up for a newsletters or future offers. (Link below is not connected to any list builder)

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